Commissioned to deliver unique imagery to attract the client’s existing and new readership to a subject already know to everyone was a bit of a task.

Working with the magazine’s art director, it was decided to create an Alice In Wonderland world allowing the story of living a healthy life to be depicted visually using actors to drive home the benefits of including a walking regime within a heathy lifestyle.

The vibrant colour within the magazine cover delivered a dramatic growth in sales for this issue of America’s premier charity, The Arthritis Foundation.

To say that we had great fun on the shoot would be an understatement.

Services provided – 

• Casting
• Clearances
• Studio hire
• Set design and decoration
• Hair and make-up talent
• Editorial photography
• Photography editing